Recent News


Reynolds in Tony Hawk's Proving Ground!

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For a chance to win a copy of the brand-new Tony Hawk’s Proving Ground video game featuring Emerica pro Andrew Reynolds, just enter your contact info on the contest page. When the contest is over, we’ll choose eight winners. It ends on December 14, 2007.

Tony Hawk’s Proving Ground
Every Skater Has a Story, Create Yours!

Tony Hawk’s Proving Ground gives you the freedom to truly define your character, story and style based on the choices you make, the path you select and the styles of skating you choose. Take the risks, face the challenges, and reap the rewards of the deepest skateboarding video game experience to date. Be sure to check out the Boss in the game and the new 2007 Emerica shoes in the game’s skate shop.

Tony Hawk’s Proving Ground is in stores now! Play the demo for a chance to win a trip to the 2007 Action Sports Awards in Los Angeles. Visit the Tony Hawk’s Proving Ground site for more details.

Altamont Release Party!

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Calling all you SoCaltamont night owls! Get rung-up by Andrew Reynolds and Bryan Herman as they work the cash registers this coming Monday, October 30 from 11:59 p.m. midnight to 2:01 a.m. at the Altamont Release Party at Pharmacy Rideshop in the Lancaster Marketplace 44830 Valley Central Way, Unit 2-105, Lancaster, California. For more info, call (661) 945-1700.

Come on out and lurk with Drew and Herman at midnight and purchase some sick new Altamont clothes!

Emerica Team at GvR!

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Fellow Emericans, keep an eye out for Andrew Reynolds, Bryan Herman, Braydon Szafranski, Aaron Suski and Matt Allen* as they bring total skateboarding destruction to the GvR (Goofy vs. Regular) contest this coming Saturday and Sunday, October 21-22, 2006 at the Skatepark of Lake Forest, 20028 Lake Forest Drive, Lake Forest, California. Here's a map.

Emerica pool rippers and masters of disaster Chris Senn and Ben Krahn will also join in the havoc, as they enrapture tomorrow's bowl contest with 100% pure tranny skills.

Sanctifying it all, Emerica spiritual advisor and stone cold style icon The Bishop (Don "Magic" Juan) will also be on hand to cleanse you of all your sins while blessing you with the green and gold at the Emerica booth at 3:30 p.m. on Saturday. Charge the camcorder and Stay Gold.

*Team riders subject to change. Your mileage may vary.

Mini Wild in the Streets at GvR!

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Lake Forest goes wild!

All you SoCal wildsters better head on over to the Emerica Mini Wild in the Streets event at the GvR (Goofy vs. Regular) contest at the Skatepark of Lake Forest at 12:45 p.m. on Saturday AND Sunday, October 21-22.

The route will start in the Emerica booth in the festival village area, run up the stairs to Emerica's parking lot, around two buildings, out the front driveway, down Windrow Drive, turn right on Rancho, then right on Lake Forest and end up back at the Emerica booth.

There will be fun stuff going on in the Emerica booth all weekend, and rumor has it there may even be an autograph signing with The Bishop, so we better see you there!

Skatepark of Lake Forest 20028 Lake Forest Drive, Lake Forest, California. Here's a map.