Born in 1969, Deanna Templeton lives and works in Huntington Beach, California. Growing up in the suburban sprawl of Orange County, Deanna spent her early years going to any and all punk shows she could. After returning home from a one-night runaway her mother bought her a camera as a coming home present. This was 1985 and the start of her photographic career. Templeton is not your average SoCal snapparazi. Involved in LA’s punk rock scene through the '80s and being deeply immersed in the skate scene since the early '90s, Deanna has had a unique access to both of these subcultures.
Her previous series and subsequent book entitled Your Logo Here, depicted the familiar sight of young skate groupies literally and proudly handing their body parts and clothing over to their skate idols to be signed. Her photographs capture these young women proudly displaying the autographs they’ve collected at these events.
The skaters scrawl their names across their bodies, often on their bras or breasts and, in turn, the young women beam with pride at the camera. At first glance, these images seem to simply document one of many subculture rituals in America, but Deanna’s photographs raise interesting questions about women, their bodies and how they are portrayed in the media and how women freely participate in their own objectification at times. The skateboarders have literally left their mark, almost as a mark of ownership, a kind of branding, or territorial markings on the bodies of these young women, and the girls are delighted.
At the same time, skateboard companies as well as major brands like Honda, G-Star, and others body-brand people on the beach--thus branding the body becomes part of the self-identification of a younger generation. A trend which goes beyond the conventional display of logos on t-shirts, caps or sweatshirts; a new kind of “radical advertsing.”
The title of this exhibit, Scratch My Name on Your Arm, chosen by Deanna herself, comes from a song by the Smiths that goes especially well with the subject matter. The full lyric is: “Scratch my name on your arm with a fountain pen. This means you really love me.”
Scratch My Name on Your Arm
NRW-Forum Kultur und Wirtschaft
Ehrenhof 2, 40479
April 4 - May 10, 2009
Opening hours: Tuesday to Sunday 11:00 a.m. - 8:00 p.m.
Friday 11:00 a.m. - 12:00 p.m.