News

Yellow Turns 28
  Chapter One of Emerica’s Legacy In 1997, Emerica released Yellow—our first full-length video. Stacked with a legendary crew - Jamie Thomas, Marc Johnson, Chris Senn, John Cardiel, Donny Barley,... Read more...
Emerica and Mike Gigliotti Unveil the Spanky Hi X Lottie
  Emerica is proud to announce its latest collaboration with longtime family member Kevin "Spanky" Long and artist Mike Gigliotti, bringing a fresh twist to the Spanky Hi. The resident Baker Skateboards... Read more...
Braden Hoban "Into the Light" for Emerica
When the sun goes down and the streetlights come on, Braden destroys the silent streets in a visually stunning production courtesy of Jon Miner.     Grab a pair of... Read more...
BRADEN HOBAN | THE NINE CLUB - EPISODE 336
Check out the latest Nine Club interview with Braden Hoban where he discusses growing up in Encinitas, how he got on Toy Machine & turning pro, his "Real Life Sucks"... Read more...
THRASHER MAGAZINE - BURNOUT: BRADEN’S BIG NIGHT
Check out the recent article from our friends at Thrasher Magazine showcasing the launch party for Braden Hoban's new signature pro shoe from Emerica! Stay tuned the new Braden Hoban... Read more...
BRADEN HOBAN SHOE RELEASE PARTY
Come join the celebration of Braden Hoban's new pro signature shoe from Emerica.  The party kicks off Saturday August 17th from 7:00 pm - 10:00 pm at Black Plague Brewing,... Read more...
Kevin Baekkel Emerica X Beyond Medals Giveaway
Emerica X Beyond Medals have teamed up for a Baekkel giveaway! Enter for your chance to win Kevin's full kit including deck, tee, pants and crew shirt plus his new... Read more...
Super Skate Posse Demo Featuring Emerica Riders
Join us Saturday July 20th  from 1:30 pm - 3:00 pm at McBride skatepark in Long Beach California for a skate demo supporting Super Skate Posse, a non-profit organization supporting youth... Read more...
EMERICA PROUDLY INTRODUCES THE WINKOWSKI SIGNATURE SHOE
Emerica is proud to announce the launch of Erick Winkowski’s first signature shoe, The Winkowski!     Erick Winkowski is known for his unique approach to skateboarding, blending elements of... Read more...
SERVOLD LAUNCH PARTY WITH INNERCITY SKATESHOP
Join the celebration of Dakota Servold's new signature shoe from Emerica, the Servold this Friday March 9th. The event kicks off at Lincoln skatepark in Los Angeles at 2:00 pm... Read more...
SERVOLD LAUNCH PARTY WITH COWTOWN SKATESHOP
Join us Saturday March 2nd for the launch of the Servold, Dakota Servold's new signature shoe from Emerica. The event kicks off with a demo at 'The Wedge' skatepark in... Read more...
CELEBRATE SKATE SHOP DAY WITH A LIMITED EDITION OG-1
EMERICA FOOTWEAR IS PROUD TO BE A PART OF THE FOURTH ANNUAL SKATESHOP DAY BY OFFERING A LIMITED EDITION COLORWAY OF THE ICONIC OG-1 TO OUR SKATER OWNED AND OPERATED RETAIL PARTNERS. WE... Read more...
LEO ROMERO SIGNATURE PRO MODEL RELEASE LAUNCH PARTIES
Come join us and hang out with Leo Romero and the Emerica team as we celebrate the launch of his new signature pro model shoe the Romero Skater. Be sure... Read more...
CELEBRATE GO SKATE DAY WITH EMERICA & YOUR LOCAL SKATE SHOP
Wednesday June 21st is Go Skateboarding Day! Celebrate the best day of the year by joining Emerica at the following skate shops for special events throughout the day. Cowtown (Phoenix,... Read more...
EMERICA PRESENTS: THE PHOCUS G6
Emerica Footwear’s young guns Jordan Powell & Christian Dufrene hit the streets of Los Angeles and put our latest team shoe, the Phocus G6 to the test. Whether you're jumping... Read more...
EMERICA & LEO ROMERO PRESENT "SKATER"
  Skater is fuelin' the van and rippin' the rail at the gas station. Skater is going back to back at a spot with your best friend. Skater is never... Read more...
EMERICA EMPOWER SHOP PREMIERES
We're proud to announce our latest video "EMPOWER" is premiering globally at skate shops this Thursday December 8th playing at the shops below: Faith Skate Supply inc - Birmingham ALCowtown... Read more...
SPANKY'S "LUCKY SHIRT" ACE TRUCKS PART
  Spanky’s continued progression is one for the ages. From innovative spot manipulation to classic rooftop rips, Kevin Long has it all figured out. Check out Spanky's ripping new part... Read more...
EMERICA PRESENTS SHOWTIME
This summer, Emerica Footwear went across the pond and spent 10 days traveling around the U.K. with one goal in mind, rip every spot that comes our way and put... Read more...
CHECK OUT FIGGY'S PART FROM BAKERS LATEST VIDEO
New Baker video dropped today with another incredible part from Figgy. Go check out the full video on youtube. Crushed it Fig! Read more...
KEVIN "SPANKY" LONG: SLAM CITY SKATES INTERVIEW
Slam City Skates latest Offerings interview is up now featuring Kevin ‘Spanky’ Long. Going back to his early days to what he's up to now and everything in between. Click... Read more...
EMERICA WILD IN THE STREETS - JUNE 21, 2022 DENVER, CO.
Emerica Wild in the Streets is officially back! We are pleased to announce that for this year’s Go Skateboarding Day we’ve teamed up with @303boards and will be hitting the streets of... Read more...
EMERICA PROUDLY PRESENTS "EMERGE"
Emerica Footwear presents the latest Young Emericans video, “Emerge” featuring Braden Hoban, Matisse Banc & Jordan Powell. These Young Emericans have dedicated the last year to traveling across the world... Read more...
Skate Shop Day
EMERICA FOOTWEAR IS PROUD TO BE A PART OF THE THIRD ANNUAL SKATESHOP DAY BY OFFERING THESE EXCLUSIVE BRICK COLORWAYS OF THE DICKSON AND WINO G6 SLIP-ON TO OUR SKATER OWNED AND OPERATED RETAIL PARTNERS. WE... Read more...
Introducing the Julian Davidson Gamma G6
Introducing Julian Davidson's Signature Color way in the Gamma G6. Julian loves the Gamma and for his color way he wanted a classic Black/Black/Gum with Gold Emerica hits, custom insole... Read more...
Emerica Footwear Proudly Presents THIS
Emerica Footwear is proud to present our latest video starring Collin Provost & Justin “Figgy” Figueroa with appearances by Leo Romero, Kevin “Spanky” Long, Jon Dickson, Kevin Baekkel, Julian Davidson,... Read more...
EMERICA & KEVIN SPANKY LONG PROUDLY PRESENT THE DOODLE PAD COLLECTION
Introducing the Doodle Pad collection, curated by Kevin “Spanky” Long featuring the all new Wino G6 Slip Cup, a new take on the Wino G6 Slip-On featuring a cupsole construction along with our... Read more...
WELCOME TO THE TEAM CHRIS WIMER
Emerica Footwear is proud to welcome Chris Wimer to the team. Hailing from Virginia Beach, Chris has spent the last year traveling with the rest of the team while flipping... Read more...
EMERICA INTRODUCES THE GAMMA
  THE GAMMA IS A RETRO TAKE ON A SKATE SHOE THAT IS BUILT TO BE DURABLE ENOUGH TO SKATE ANYTHING. FEATURING A TRIPLE STITCHED WRAP AROUND TOE CAP WITH... Read more...
SECOND ANNUAL SKATE SHOP DAY
  EMERICA IS PROUD TO BE AN OFFICIAL PARTNER OF THE SECOND ANNUAL SKATE SHOP DAY BY OFFERING AN EXCLUSIVE BRICK COLORWAY OF OUR LATEST MODEL, THE TILT VULC TO... Read more...
EMERICA X SASHA BARR RESERVE COLLECTION
Sasha Barr is a Seattle based designer, illustrator, skateboarder & Grammy Award winning art director. Since the early 90's, he has worked on illustration, design & mural projects for brands... Read more...
JULIAN DAVIDSON CHERRY PARK EVENT
  Emerica Footwear proudly welcomed Julian Davidson to the team this weekend. Having grown up in Long Beach, Cherry Park was the perfect place to cut the cake and witness all the action. ... Read more...
WELCOME TO THE TEAM JULIAN DAVIDSON
Emerica Footwear proudly welcomes Julian Davidson to the team. Julian is a ripper in the streets and one of the humblest off the board. Growing up in Long Beach, he’s... Read more...
COVID-19 MESSAGE
To Our Community and Family,   With the recent developments surrounding the impact of COVID-19 globally, we wanted to let you know that you are in our thoughts, and actions, as we... Read more...
EMERICA GREEN VIDEO
Emerica Footwear proudly presents their newest full length video, “Green”. Starring Dakota Servold and Jon Dickson, featuring appearances from Leo Romero, Kevin “Spanky” Long, Justin “Figgy” Figueroa, Collin Provost, Kevin... Read more...
TOY MACHINE PROGRAMMING INJECTION
Toy Machine Bloodsucking Skateboard Company puts out it's 8 full length video. Programming Injection features Emerica team riders Leo Romero, Jeremy Leabres, Ed Templeton & Collin Provost. Hectic rails, a... Read more...
WELCOME TO THE TEAM DAKOTA SERVOLD
Welcome To The Team Dakota Hailing from the Arizona desert, Dakota has made a household name for himself by skating some of the heaviest rails out there and he’s not... Read more...
FOCUS: EMERICA PRESENTS COLLIN PROVOST
Collin has been on a board and apart of the Emerica team since he was just a kid. In this FOCUS episode we head down to Mexico with Collin to... Read more...
6 DAYS IN TOKYO WITH THE EMERICA TEAM
Six days is a quick trip to Tokyo, but when your crew is packed with Kevin Baekkel, Reynolds, Zach Allen, Provost, Romero, Victor Aceves, Spanky and Jon Dickson, you get... Read more...
100 KICKFLIP WEAR TEST IN THE FIGGY DOSE
If someone like Justin Figueroa puts their name on a shoe, you know it can get the shit beat out of it, so naturally we had to beat it up... Read more...
BONUS PARTS FROM THIS IS SKATEBOARDING ON JENKEM
 Jenkem dug out some of their favorite parts from the bonus disc of This Is Skateboarding and posted them to their site. Click the image below the relive some memories with the... Read more...
ANDREW REYNOLDS ON THIS IS SKATEBOARDING ON JENKEM
Andrew Reynolds talks with Jenkem about filming his This Is Skateboarding part. He discusses his drug problem and then getting sober. Also, he discusses what it was like implementing a... Read more...
TALES FROM THE EMERICA MANSION ON JENKEM
This week on Jenkem is This Is Skateboarding week. Jenkem investigates all things This Is Skateboarding from past and present riders and employees. Jenkem kicks it off by talking with Justin Regan who was... Read more...
THE MAKING OF THIS IS SKATEBOARDING WITH JON MINER ON JENKEM
Jon Miner discusses making This Is Skateboarding and his role in the brand at the time. He was still a sponsored skateboarder and filming the Emerica team was a really great day... Read more...
KEVIN "SPANKY" LONG ON THE NINE CLUB
Kevin “Spanky” Long discusses growing up in Oak Park CA, getting on IG Boardshop, entering CASL contests, getting sponsored by Sixteen Skateboards, riding for City Stars, going on a Baker... Read more...
KEIRAN ZIMMERMAN PART IN OVERTIME
Keiran Zimmerman - Overtime from Alex Doyle on Vimeo. Read more...
THROWING ROCKS AND STARING AT THE SUN
Documentarian Michael Cukr joined the 2010 Thrasher Skater of the Year and ex-The Strange Boys frontman in Italy for a 3-week music/skate tour. No brand endorsements, no corporate funding, no obligations—just a... Read more...
NEW DEAN PARSONS FOOTAGE FOR ARROW WHEELS
OZ Emerica flow rider Dean Parsons has some new footage up for Arrow Wheels on the Clowd Distribution website. Click the image below to head over to their website and... Read more...
YOON REMEMBERS HIS FIRST ANDREW REYNOLDS FRONTSIDE FLIP
Yoon recently discusses his first time shooting a signature Andrew Reynolds frontside flip on The Berrics. Click the image below to see the full gallery and read up on what... Read more...
ROB MAATMAN IN DESTROY THE SPOT
The first Destroy the Spot by Titus Skateshop and Emerica went down in Arnhem. One big spot with 3 individual spots to skate the contest on. First the line section... Read more...